Marketing Planning Deep Dive Workshop
If you have a product, service or message, you need a marketing plan. Building on the basics from the 3-step marketing plan, participants will leave with step by step action items and the knowledge, skills and tools to execute them.
We’ll start with an exploration of the basics:
Step 1: Know your Audience
Step 2: Understand your Channels
Step 3: Define your Message
Then we’ll build from there:
Step 4: Articulate your competitive advantage
Step 5: Attach messaging to channels
Step 6: Build a budget
Step 7: Prepare to Execute